Businesses of all sizes are suddenly becoming aware of QR codes as a new marketing tool. QR codes, a modern cousin to bar codes, are a way businesses can let camera-equipped smartphone owners get useful information, such as web links, videos, contact information, special content, coupons, and product information. Find out what QR codes are, how businesses are using them, and how you can generate your own QR codes in just minutes.
I was reading about how the SXSW conference was using QR codes on people's badges as a way to streamline the process of getting people's information. Of course, the old business cards in the fishbowl still works, but those funny little square codes called CR codes are popping up everywhere these days.
As a blogger, perhaps I should make a "small screen" ready landing page and then make a CR code that will point people to it.
As an IT professional, be ready to help your customers create and work with CR codes, especially if you are working with your internal marketing groups.
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